Category: News

The team at Hugo Carter is delighted to be winners of the UK Enterprise Award 2019: Best Window & Door Manufacturers AND Most Innovative Noise Reduction Product for SILENT WINDOWS.

The UK Enterprise Awards are kindly organised by AI Global Media, a UK based publisher of B2B digital magazines and were founded in 2010. SME News is the title which supports entrepreneurs, startups and businesses by providing reliable insights and commercial information, from around the UK.


Most Innovative Noise Reduction Product

We are in fine company with the 2019 winners which include talented innovators across many sectors, such as: a specialist security firm in Kent, an architect practice in Northern Ireland, and a team of software developers in Surrey who have worked with the NHS for many years. You can see the full list of 2019 winners here.

The judging panel spent time with us to understand every element of our business – from how we attract and serve our clients – both residential and commercial – to details of our customer service protocols and product quality controls – the questions were rigorous!

During the interview phase of the competition, we told the story of how Hugo Carter was founded on research into noise pollution, and our subsequent collaboration with the Institute of Acoustics and Southampton Solent University. You can read our business story, written by SME News – here.

When Hugo Carter heard we had won the award for Best Window & Door Manufacturers 2019:

Tomasz said: Our team is extremely happy to have won this award – it shows we must be doing something right! We work to help our customers reduce ambient noise pollution inside their homes and hopefully provide an environment where they can enjoy better sleep.

Jacob said: We are honoured to have our work recognised, after years of research and development to create this soundproof technology which we know truly transforms the lives of our customers.

On behalf of all the team at Hugo Carter, we would like to thank everyone at AI Global Media and the UK Enterprise Awards 2019.

“If you’re looking for a good night’s sleep, this is not the hotel for you.

It’s hard to imagine a more damaging review than this. It’s not surprising that that review provide to be a turning point for that particular hotel. What is surprising is that it signalled a positive change in the hotel’s fortunes.

How so?

Realising that they simply couldn’t afford to do nothing, the hotel acted. They invested in creating a number of quiet rooms for their guests. And the positive impacts have been significant:

  • Zero complaints from guests in the quiet rooms
  • A positive marketing edge over neighbouring hotel.
  • The ability to offer a blissful night’s sleep in the centre of London
  • A tangible shift in the happiness of guests, and the morale of staff

Given the various ways in which external noise, especially in London, is on the rise – with an expected increase in air and road traffic – this is a problem that is likely to escalate. And if you doubt how important noise is to hotel guests, consider this.

  • Noise was and is the major complaint among hotel guests
  • Only 25% of noise complaints are reported


Want a few more details? Consider these:

  • 68% of hotel guests are more likely to leave a negative hotel review after a bad experience than they are to leave a positive review after a good experience
  • 86% of people are less likely to recommend a hotel if they had a bad noise-related experience
  • 82% of people are less likely to stay in a hotel if they see multiple bad reviews